Elon Musk is betting that Twitter users will like a more free-running platform

With its $ 44 billion purchase of Twitter Elon Musk is betting that he will be able to steer clear of the increasing content control that major social media platforms have adopted in recent years – and that users and advertisers will take part in the journey.

While his other plans for Twitter are not publicly known, Mr. Musk signaled his intention to reduce moderation efforts and embrace more free speech. He is, in fact, talking about returning the platform to its early days as a company a decade or more ago, when Twitter executives publicly described it as “the free speech party’s freedom of speech.”

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