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1.6 billion dirhams expected sales of printing equipment in the region 2026

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Sales of printing equipment in the Middle East and Africa are expected to reach 1.6 billion dirhams by 2026, giving new impetus to industry and significant support for modest post-pandemic growth.

In this positive atmosphere, the leading print equipment manufacturers confirmed that they are looking to present the latest products and innovative solutions at the upcoming Gulf Printing and Packaging Exhibition. This region’s leading trade and packaging printing trade fair will be held from 24 to 26 May 2022 at the Dubai World Trade Center (Hall 1). Industry stakeholders are expected to benefit from the sector’s growth potential as previously mentioned in Smithers Piras Future of Printing Equipment Markets 2026 report.

Konica Minolta Business Solutions Middle East will introduce a new addition to its mid-range production segment along with its automatic color management system and registration system – the intelligent quality enhancer.

In this context, Nayyar Ansari, Head of Business Unit at Konica Minolta, said: “The company has a rich history of innovation in the printing industry in the region. We were the first to introduce and display digital posters in the region at the Gulf Print & Pack Fair for five “years ago, and was the leading company to introduce a digital decoration solution to the Middle East during the event. We also promise new innovations to the participants this year with the introduction of a newly launched product that aims to showcase technological advances in the industry.”

Ansari also believes that digitization will be a major trend in the industry’s progress and success. He added: “The way companies crystallize digital technology will affect customers’ investment in equipment as it provides greater flexibility. High users are looking for differentiation and this can be achieved through advances in digital technology. It is not limited to just printing, technology crystallizes the efficient use of human resources and makes it possible to make various products quickly, make adjustments and then reproduce. “

As the industry moves forward to digitize globally and not just in the region, innovation will be a major focus at the Gulf Print & Pack Show.

Barry Killingray, Director of the Gulf Printing and Packaging Exhibition, said: “Printing equipment and machines are used to make a wide variety of products, from print publications such as newspapers and magazines to packaging and posters, as well as graphics to signs and exhibitions. also a wide range of other companies such as food and retail companies, and even logistics companies that are rapidly introducing innovative products and solutions in response to changing consumer habits and needs.We welcome those who are interested in the new innovations that are developed and introduced in our sector and which will have a far-reaching impact on how we do business in the future. “

Another exhibitor, Finsac, will present its new range of label finishing equipment, including USAR 430, winding machine, roller lift (VRL series) and the high quality Finsac system for varnishes, coatings and digital foils for labels and packaging.

Ranesh Bajaj, Director of FINACAC, said of his participation in the exhibition: “Networking is important if you want to market your business, and nothing is more important than communicating visually with your audience. Since the Covid pandemic, life has become a a real mix of virtual and personal events.Vinsack is pleased that most of the events are now being held in person and that our team participating in the Gulf Printing and Packaging Exhibition is taking a huge step towards re-communicating with our customers and customers outside the virtual space. ”

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